Our Thoughts On: Digital Marketing

digital marketing
Digital Marketing

When we talk about digital marketing, it covers lot of ground. From landing pages to blog content and also social media. There’s ad campaigns, video content, SEO and email marketing. Every business is different, and that’s why no digital marketing strategy is the same.

At Human Pixel we work hard to understand your business before leaping into a marketing campaign. It’s important to learn how you work, before we start doing ours. We tailor strategies designed to increase brand recognition and also generate more leads.

However, we don’t just stop there. It’s all about making sure you’ve got a well-rounded strategy to help convert leads once they increase. Our team of experts are on hand to help with all of your digital marketing needs. For a few more of our thoughts on growing business in the digital marketplace, check out some of our posts below!

HubSpot Features to Grow Your Business

hubspot

If you’ve ever looked into using a customer relationship management (CRM) system for your business, then you’ve likely heard of HubSpot. Its one of the most recognised CRM’s out there, and it’s popular among all businesses large and small. But what exactly does it do? Here’s just some of the ways you can HubSpot to […]

How to Improve the Customer Journey for e-Commerce

customer journey

There are three key things matter for an e-Commerce business. First is building your brand, because customers need to recognise and trust you. Second is lead generation, because without new customers, you don’t get very far. Third, and perhaps most importantly is conversion. Leads are great, but if you’re not converting them into sales, what’s […]

Business Growth: Why Leads are Just the Start

business growth

Something every business has in common is a desire to grow. We wouldn’t be in business if we didn’t have dreams of expanding, growing and improving along the way. However, many businesses fall into a pretty common trap too. Thinking that generating more leads is the magical secret to unbridled growth. While leads are certainly […]

Reasons you Need a Powerful Business Website

business website

Websites are more than just a pretty face on your company. When built properly, your business website might become one of your most valuable assets. Here’s why. Generating more leads Building a great looking website is one thing, but it’s not much good if people can’t find you. With most people heading online to research […]

Business Improvement as Your Business Restarts

business improvement

2020 has been a tough year for everyone due to the Covid-19 pandemic. Individuals and families have felt the strain, and businesses have also felt the pain of restrictions. But as the world slowly gets back to normal, business improvement is needed to move forward. Unless your business was around during the Great Depression or […]

How to Improve Your Sales Pipeline

sales and service software

Have you every heard that old saying, that the definition of insanity is to keep doing the same thing and expect different results? Well, take it from us, there are so many sales pipelines out there that need some serious shock treatment. Most people find that certain parts of their pipeline work well, but they […]

Human Pixel at Intrigue Melbourne – The 4 Pillars of Marketing

marketing

“We need to get better at combining the human elements of marketing and technology. Use technology to help you be more human.” This was the key takeaway from our CEO, Alex Kain during his speech to the audience at Intrigue Melbourne. Attendees received a presentation on modern marketing, specifically how technology can help us add […]

e-Commerce Futures: Facebook Messenger Chatbots

chatbot agency australia

With over 1.3 billion users worldwide, Facebook Messenger is certainly a platform for business to pay attention to. For many years, companies have thought of Facebook as a marketing tool from an ad perspective. But with the introduction of Facebook Messenger bots, you have a real opportunity to convert leads on a single channel. What […]

Supercharge Your Leads Using Better SEO with Adam Winchester

Supercharge Your Leads Using Better SEO with Adam Winchester

Here at Human Pixel, we’re always delighted to share our insights. From optimising business processes to increasing conversions to improving brand visibility, we’d like to impart how digital technology can do wonders for your business. This year we’ve been honoured to take the stage twice. First was during the Sydney leg of Intrigue 2019 where […]

Tips to Improve Your Digital Marketing Efforts

Tips to Improve Your Digital Marketing Efforts

With the advent of the Internet, it has become easier for a business to market to its audience. Still, it does not come without challenges as the digital marketing landscape ever changes. Due to this, you’ve got to have your finger on the pulse of the industry. This takes time & effort which you may […]