Our Thoughts On: Digital Marketing

digital marketing
Digital Marketing

When we talk about digital marketing, it covers lot of ground. From landing pages to blog content and also social media. There’s ad campaigns, video content, SEO and email marketing. Every business is different, and that’s why no digital marketing strategy is the same.

At Human Pixel we work hard to understand your business before leaping into a marketing campaign. It’s important to learn how you work, before we start doing ours. We tailor strategies designed to increase brand recognition and also generate more leads.

However, we don’t just stop there. It’s all about making sure you’ve got a well-rounded strategy to help convert leads once they increase. Our team of experts are on hand to help with all of your digital marketing needs. For a few more of our thoughts on growing business in the digital marketplace, check out some of our posts below!

All You Need to Know About Queensland Business Basics Grants

business basics grants

Have you heard about the Queensland Government’s new Business Basics Grants and wondered if you’re eligible? The grants serve as extra help for business bouncing back after more than a year of Covid disruptions. However, you still may be eligible if you haven’t been affected by Covid. We’ve got all the details you need below, […]

How to Use Landing Pages Effectively

landing pages

You may have heard people talking about landing pages, but wondered what they actually are. Well, they’re a pretty awesome business marketing tool. Plus, they’re pretty easy to implement without too much hassle. Put it this way, a simple landing page might get you 5 new leads each week. It might take 100 cold calls […]

CRM Marketing: What is Lead Scoring?

crm marketing

One of the often-overlooked functions of a CRM is lead scoring. We tend to put a lot of emphasis on workflows, sales automation and building process that make life easy for the sales team. But lead scoring often gets forgotten, and there are plenty of reasons why it shouldn’t be. Lead scoring is the art […]

Reasons Why Sales Slip Through the Cracks

Sales are what keep a business going, so it’s frustrating to see them falling through the cracks. Here’s the scenario: You’ve increased the amount of leads you’re getting, but sales aren’t increasing. It’s disheartening, because it feels like you’re so close yet so far. The fact is though, it takes more than just a few […]

HubSpot Features to Grow Your Business

hubspot price

If you’ve ever looked into using a customer relationship management (CRM) system for your business, then you’ve likely heard of HubSpot. Its one of the most recognised CRM’s out there, and it’s popular among all businesses large and small. But what exactly does it do? Here’s just some of the ways you can HubSpot to […]

How to Improve the Customer Journey for e-Commerce

customer journey

There are three key things matter for an e-Commerce business. First is building your brand, because customers need to recognise and trust you. Second is lead generation, because without new customers, you don’t get very far. Third, and perhaps most importantly is conversion. Leads are great, but if you’re not converting them into sales, what’s […]

Business Growth: Why Leads are Just the Start

business growth

Something every business has in common is a desire to grow. We wouldn’t be in business if we didn’t have dreams of expanding, growing and improving along the way. However, many businesses fall into a pretty common trap too. Thinking that generating more leads is the magical secret to unbridled growth. While leads are certainly […]

Reasons you Need a Powerful Business Website

business website

Websites are more than just a pretty face on your company. When built properly, your business website might become one of your most valuable assets. Here’s why. Generating more leads Building a great looking website is one thing, but it’s not much good if people can’t find you. With most people heading online to research […]

Business Improvement as Your Business Restarts

business improvement

2020 has been a tough year for everyone due to the Covid-19 pandemic. Individuals and families have felt the strain, and businesses have also felt the pain of restrictions. But as the world slowly gets back to normal, business improvement is needed to move forward. Unless your business was around during the Great Depression or […]

How to Improve Your Sales Pipeline

sales and service software

Have you every heard that old saying, that the definition of insanity is to keep doing the same thing and expect different results? Well, take it from us, there are so many sales pipelines out there that need some serious shock treatment. Most people find that certain parts of their pipeline work well, but they […]