“We need to get better at combining the human elements of marketing and technology. Use technology to help you be more human.” This was the key takeaway from our CEO, Alex Kain during his speech to the audience at Intrigue Melbourne. Attendees received a presentation on modern marketing, specifically how technology can help us add […]
Our Thoughts On: Digital Marketing
When we talk about digital marketing, it covers lot of ground. From landing pages to blog content and also social media. There’s ad campaigns, video content, SEO and email marketing. Every business is different, and that’s why no digital marketing strategy is the same.
At Human Pixel we work hard to understand your business before leaping into a marketing campaign. It’s important to learn how you work, before we start doing ours. We tailor strategies designed to increase brand recognition and also generate more leads.
However, we don’t just stop there. It’s all about making sure you’ve got a well-rounded strategy to help convert leads once they increase. Our team of experts are on hand to help with all of your digital marketing needs. For a few more of our thoughts on growing business in the digital marketplace, check out some of our posts below!
Artificial Intelligence and Machine Learning, Chatbot Development, Digital Marketing
e-Commerce Futures: Facebook Messenger Chatbots
04
Feb
Feb
With over 1.3 billion users worldwide, Facebook Messenger is certainly a platform for business to pay attention to. For many years, companies have thought of Facebook as a marketing tool from an ad perspective. But with the introduction of Facebook Messenger bots, you have a real opportunity to convert leads on a single channel. What […]
Announcements, Digital Marketing, Industry
Supercharge Your Leads Using Better SEO with Adam Winchester
03
Dec
Dec
Here at Human Pixel, we’re always delighted to share our insights. From optimising business processes to increasing conversions to improving brand visibility, we’d like to impart how digital technology can do wonders for your business. This year we’ve been honoured to take the stage twice. First was during the Sydney leg of Intrigue 2019 where […]
28
Oct
Oct
With the advent of the Internet, it has become easier for a business to market to its audience. Still, it does not come without challenges as the digital marketing landscape ever changes. Due to this, you’ve got to have your finger on the pulse of the industry. This takes time & effort which you may […]
02
Oct
Oct
“Marketing is sending the right message to the right people in the right way at the right time. “ This was the opening message of our CEO, Alex Kain during his keynote speech for the Sydney leg of Intrigue 2019 held last August. Afterwards, attendants were treated to an in-depth discussion about how to put […]
26
Aug
Aug
With millions of people going online every minute, it is no surprise that businesses with an online presence have a greater advantage to get more customers than those who don’t. But just because your business already has an online presence, it doesn’t automatically translate to higher leads and sales. There are different digital marketing strategies […]
15
Aug
Aug
Almost all businesses have gone digital today. Each with their website. While an online presence comes with countless benefits, these do not come easily. To get a substantial return on investment (ROI) for putting up a website, your business needs a sizeable number of visitors. To do this, your website must be SEO-friendly. And if […]
Announcements, Chatbot Development, Digital Marketing
The Key to Effective Online Visitor Engagement & Conversion
05
Aug
Aug
Today, it can be said that online customers far outnumber those that do actual physical shopping. This is why most, if not all, businesses have an online presence. The virtual world is a very profitable place for companies that know how to take advantage of it particularly when it comes to engaging visitors and turning […]
Announcements, Chatbot Development, Digital Marketing, Industry, Sales Automation, Software Development, Testimonials, Web Development
Human Pixel wins the Clutch 2019 Australian Top Developers Award & more!
31
May
May
The Human Pixel team won big at the Clutch 2019 Leader Awards taking home four awards, Australian Top Developers, Top Chatbot Companies, Top IT Services Firms and Top B2B Companies! We just feel like dancing to this great, great news. It’s definitely the best way to end the month! GRATEFUL FOR THE RECOGNITION Clutch is a US-based B2B research, ratings, […]
19
Jan
Jan
Understanding your perfect customers and acting on that knowledge We’ve all heard of Pareto’s law (the 80-20 rule, the Pareto Principle, law of the vital few and the principle of factor sparsity). If you haven’t here’s a brief explanation: The law is claimed to appear in several different aspects relevant to entrepreneurs and business managers. For example: […]