Tag Archives: crm development company

CRM Marketing: What is Lead Scoring?

crm marketing

One of the often-overlooked functions of a CRM is lead scoring. We tend to put a lot of emphasis on workflows, sales automation and building process that make life easy for the sales team. But lead scoring often gets forgotten, and there are plenty of reasons why it shouldn’t be. Lead scoring is the art […]

The Best CRMs for Your Business

crms

So, your business is growing, leads are coming in thick and fast, but you’re still not converting the way you hoped? CRMs are a simple tool that improves efficiency, productivity and helps you convert more leads. With a range of functions such as leads scoring, automated customer communications and collaboration tools, your sales team can […]

What is API Integration and How Does it Help Your Business?

api integration

Have you ever wondered how different platforms and applications talk to each other seamlessly? In most cases, it’s thanks to API integration. API integration is used in so many businesses, for functions you may not even think about. Here’s how APIs can help expand and improve your business. What is API integration? Firstly, let’s discuss […]

HubSpot Features to Grow Your Business

hubspot price

If you’ve ever looked into using a customer relationship management (CRM) system for your business, then you’ve likely heard of HubSpot. Its one of the most recognised CRM’s out there, and it’s popular among all businesses large and small. But what exactly does it do? Here’s just some of the ways you can HubSpot to […]

How to Improve the Customer Journey for e-Commerce

customer journey

There are three key things matter for an e-Commerce business. First is building your brand, because customers need to recognise and trust you. Second is lead generation, because without new customers, you don’t get very far. Third, and perhaps most importantly is conversion. Leads are great, but if you’re not converting them into sales, what’s […]

Signs Your Business Would Benefit from a CRM

crm

A CRM, or customer relationship management system is the perfect way to enhance your sales operations. Theses software program help you manage customer data, streamline customer interactions and automate repetitive tasks. You’ll get better efficiency, less complaints, and in theory, you should be making more sales and money. But how do you know if you […]

Why is Building CRM Workflows Important

crm workflows

The rise of customer relationship management (CRM) systems has been fast. Especially over the last 12 months, with people disconnected from their offices, a CRM is a valuable tool for keeping things running smoothly. Many CRMs like Zoho, for example, offer a whole range of tools for communication, collaboration, customer service and much more. CRM […]

Sales Automation: Spending Money to Make Money

sales automation

One of the biggest concerns we hear from clients is that they can’t afford to invest in sales automation. It’s a valid concern, because it’s not always cheap to get great software that works for you. The problem is, if you want business growth, you usually need to spend money to make money. Combining a […]

How to Fix Broken Business Processes

business processes

If you’ve been keeping up with our series on business process improvement, you’re probably ready to hear about some solutions. If you’ve missed those articles, you can catch up on them right here: 1: Signs of Broken Business Processes 2: The Impact of Broken Business Processes 3: Business Process Optimisation and Why It’s Important Now, […]

The Pros and Cons of Custom CRM Development

custom crm development

Using a customer relationship management (CRM) system has become integral to businesses. They allow you to manage clients, leads, sales, workflows and so much more. There are plenty of off-the-shelf solutions out there, such as Zoho One, Salesforce and HubSpot. But some companies also choose to have their own custom systems made. Which is better? […]