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business

Why is Building CRM Workflows Important

crm workflows

The rise of customer relationship management (CRM) systems has been fast. Especially over the last 12 months, with people disconnected from their offices, a CRM is a valuable tool for keeping things running smoothly. Many CRMs like Zoho, for example, offer a whole range of tools for communication, collaboration, customer service and much more. CRM […]

Making perfect clones of your perfect customers

Making Perfect Clones of your Perfect Customers

Understanding your perfect customers and acting on that knowledge We’ve all heard of Pareto’s law (the 80-20 rule, the Pareto Principle, law of the vital few and the principle of factor sparsity). If you haven’t here’s a brief explanation: The law is claimed to appear in several different aspects relevant to entrepreneurs and business managers. For example: […]

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