You may have heard people talking about landing pages, but wondered what they actually are. Well, they’re a pretty awesome business marketing tool. Plus, they’re pretty easy to implement without too much hassle. Put it this way, a simple landing page might get you 5 new leads each week. It might take 100 cold calls […]
08
Apr
Apr
We understand that business is hard. Making important decisions such as software development can be even harder. Like everything, you want to make the smartest choice possible, but there are always those ever-present budget constraints hanging over your head. The problem is, people often focus too much on finding something ‘cost-effective’ (cheap), and forget about […]
Business Process Optimisation, Chatbot Development, Custom CRM Development, Web Development
Website Development: Exploring the Human Side
01
Apr
Apr
Hang on, what do humans have to do with website development? We’re glad you asked. In fact, humans have EVERYTHING to do with website development. After all, it’s not robots who are clicking on your links and buying your products and services. Here’s why humans are the most crucial part of website design. The customer […]
30
Mar
Mar
When you’re looking for a software development team, what’s most important. Price? Timeframe? It’s easy to make these most important. Rather, what you should be looking at is their process. Today we’re going to discuss the benefits of agile software development methodology, and why its alternatives aren’t as effective. What is agile software development? Agile […]
25
Mar
Mar
You may have heard about bounce rate, especially if you’ve had anything to do with website design. It’s a contentious issue with website design specialists all over the world seemingly split on its importance. We thought we’d take a deeper look into bounce rate, and what it means for your business. What is bounce rate […]
Artificial Intelligence and Machine Learning, Chatbot Development
Reasons an Artificial Intelligence Chatbot Improves Customer Service
23
Mar
Mar
Deploying an artificial intelligence chatbot on your website can have a stack of benefits, for you and your customers. For you, it takes mundane enquiries away from staff who could be doing more important work. It also turns your website into a more effective sales machine. But, as we know, customers should be at the […]
18
Mar
Mar
One of the often-overlooked functions of a CRM is lead scoring. We tend to put a lot of emphasis on workflows, sales automation and building process that make life easy for the sales team. But lead scoring often gets forgotten, and there are plenty of reasons why it shouldn’t be. Lead scoring is the art […]
Custom CRM Development, HubSpot, Sales Automation, Salesforce, SuiteCRM, Zoho One
The Best CRMs for Your Business
16
Mar
Mar
So, your business is growing, leads are coming in thick and fast, but you’re still not converting the way you hoped? CRMs are a simple tool that improves efficiency, productivity and helps you convert more leads. With a range of functions such as leads scoring, automated customer communications and collaboration tools, your sales team can […]
Business Process Optimisation, Custom CRM Development, Software Development
How the Right Software Boosts Employee Engagement
11
Mar
Mar
When you think about high-quality software, we often focus on the technical side of things. But the truth is, great software can have a huge impact on your culture and staff engagement. Here’s why investing in software development gives you plenty of benefits beyond the obvious. Why employee engagement matters Firstly, let’s look at why […]
Artificial Intelligence and Machine Learning, Chatbot Development
Is Artificial Intelligence Really Taking People’s Jobs?
09
Mar
Mar
The world is in a difficult place right now, with so much uncertainty around us. So, it’s natural for people to start worrying about job security. For years, people have feared artificial intelligence is taking jobs from humans, but how true is that in reality? Certainly, machines have helped speed up production in factories. Rather […]