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crm companies australia

Things to Consider When Choosing CRMs

crm systems

Purchasing a CRM for your business is a big investment. As such, you want to make sure the one you choose is fit for your purposes. You generally need to consider 5 main things when choosing CRMs: Your goals Is it easy to use? Your budget Scalability Integrations Let’s take a more detailed look at […]

What is CRM Marketing?

crm marketing

You may have heard the term ‘CRM marketing’ and wondered what it’s all about. Well, we’re going to tell you! Firstly, you’ll need to understand that a CRM (customer relationship management system) is a valuable piece of technology. Depending on the program, it can range in complexity from just gathering and storing customer information through […]

Getting the Most Out of Your Customer Management Software

customer management software

If you’ve invested in customer management software, but you’re not seeing results, there could be a valid reason. In order to get the most out of your software, there are a few simple things you can do to maximise its potential. What is customer management software? Customer management software is also commonly known as a […]

CRM Marketing: What is Lead Scoring?

crm marketing

One of the often-overlooked functions of a CRM is lead scoring. We tend to put a lot of emphasis on workflows, sales automation and building process that make life easy for the sales team. But lead scoring often gets forgotten, and there are plenty of reasons why it shouldn’t be. Lead scoring is the art […]

The Best CRMs for Your Business

crm systems

So, your business is growing, leads are coming in thick and fast, but you’re still not converting the way you hoped? CRMs are a simple tool that improves efficiency, productivity and helps you convert more leads. With a range of functions such as leads scoring, automated customer communications and collaboration tools, your sales team can […]

How the Right Software Boosts Employee Engagement

software

When you think about high-quality software, we often focus on the technical side of things. But the truth is, great software can have a huge impact on your culture and staff engagement. Here’s why investing in software development gives you plenty of benefits beyond the obvious. Why employee engagement matters Firstly, let’s look at why […]

Reasons Why Sales Slip Through the Cracks

Sales are what keep a business going, so it’s frustrating to see them falling through the cracks. Here’s the scenario: You’ve increased the amount of leads you’re getting, but sales aren’t increasing. It’s disheartening, because it feels like you’re so close yet so far. The fact is though, it takes more than just a few […]

Signs Your Business Would Benefit from a CRM

crm

A CRM, or customer relationship management system is the perfect way to enhance your sales operations. Theses software program help you manage customer data, streamline customer interactions and automate repetitive tasks. You’ll get better efficiency, less complaints, and in theory, you should be making more sales and money. But how do you know if you […]

Why is Building CRM Workflows Important

crm workflows

The rise of customer relationship management (CRM) systems has been fast. Especially over the last 12 months, with people disconnected from their offices, a CRM is a valuable tool for keeping things running smoothly. Many CRMs like Zoho, for example, offer a whole range of tools for communication, collaboration, customer service and much more. CRM […]

The Pros and Cons of Custom CRM Development

custom crm development

Using a customer relationship management (CRM) system has become integral to businesses. They allow you to manage clients, leads, sales, workflows and so much more. There are plenty of off-the-shelf solutions out there, such as Zoho One, Salesforce and HubSpot. But some companies also choose to have their own custom systems made. Which is better? […]